Portugal, 24 November 2024 – Royal Brunei Airlines (RB) is delighted to announce that it has been named the World’s Leading Cabin Crew 2024 at the prestigious World Travel Awards, marking the airline’s fifth consecutive win in this esteemed category. This achievement underscores RB’s unwavering commitment to delivering world-class service, reflecting Bruneian values of hospitality, warmth, and sincerity. The award was presented at the Grand Final Gala Ceremony at the Savoy Palace, Funchal, Madeira, Portugal, on 24 November. Audrey Keasberry, Manager of Cabin Crew at Royal Brunei Airlines, accepted the award. Recognised as the “Oscars of the travel industry,” the World Travel Awards celebrate excellence in global travel.
Royal Brunei Airlines, founded in 1974, has evolved into an internationally recognised carrier. In 2024, the airline announced a fleet renewal with the purchase of four Boeing 787-9 aircraft, launched initiatives like RB SkyShop and RBSkySavour, and added new destinations such as Chennai and Balikpapan. RB hosted key events, including the IATA Brunei Sustainable Aviation Fuel Capacity Building Session and the 68th Assembly of the Association of Asia Pacific Airlines. The airline received multiple awards, including the Muslim Friendly Airline of the Year and the APEX 4-Star Major Airline Rating for 2025. On 18 November 2024, RB celebrated 50 years of connecting Brunei Darussalam with the world.
RB’s success is built on its unique service philosophy, ‘Ikhlas from the Heart,’ which translates to sincerity and heartfelt care in every interaction. This ethos has enabled RB’s cabin crew to establish deep, meaningful connections with passengers, creating extraordinary travel experiences.
RB showcased this philosophy during the World Travel Awards ceremony through its ‘Ikhlas from the Heart’ video.
Commenting on the win, RB’s CEO, Captain Sabirin Hj Abd Hamid, said: “Our cabin crew are the heart of Royal Brunei Airlines, and this award reflects their exceptional talent, professionalism, and passion. Winning the World’s Leading Cabin Crew for the fifth consecutive year is a proud moment for RB and Brunei Darussalam. It is a testament to our commitment to excellence and the sincerity that defines our service. This recognition inspires us to continue delivering heartfelt experiences to our passengers as we strive to uphold our national vision under Wawasan 2035.”
Accepting on behalf of Royal Brunei Airlines, Audrey Keasberry, RB’s Manager of Cabin Crew, said:
“This honour belongs to every member of our cabin crew team who works tirelessly to deliver a service that is both world-class and uniquely Bruneian. Winning this award for the fifth consecutive year, a few days after celebrating RB’s 50th Anniversary, is a testament to the sincerity, dedication, and excellence Royal Brunei Airlines stands for. We proudly represent Brunei Darussalam globally, showcasing the best of our nation’s hospitality.”
This fifth consecutive win at the World Travel Awards solidifies RB’s position as a global ambassador for Bruneian hospitality and strengthens its resolve to deliver excellence as it charts a future of innovation and heartfelt service.
[*to include photo of Audrey receiving the award in Portugal + RB’s WTA hero ad]
For Media Inquiries:
Royal Brunei Airlines Corporate Communications
Email: media@rba.com.bn
Website: www.flyrb.com
About Royal Brunei Airlines
Established in 1974, Royal Brunei Airlines (RB) is the national carrier of Brunei Darussalam. As we celebrate 50 years of connecting Brunei to the world, RB continues to deliver exceptional service, grounded in the principles of care, community, and ikhlas – sincerely from the heart. For more information, visit: www.flyrb.com
